Peter Whitehead

Peter Whitehead

Founder and CEO

Peter Whitehead, company founder and CEO, is an inventor, serial entrepreneur, company builder and thought leader in the North American photonics-based medical device industry.

Whitehead is the inventor of the VELscope Vx:

  • Market-dominating oral cancer and oral disease visualization and assessment system
  • Five-time winner of the ADA’s “Best of Class” Technology Award
  • Screened over 50M globally

Whitehead has:

  • Raised over $100 million for early-stage companies through equity investments and grants
  • Developed and commercialized IP portfolios
  • Steered multiple projects through FDA and Health Canada approval
  • Participated in organized clinical trials
  • Developed and executed strategic global commercialization and distribution strategies
  • Developed global Key Opinion Leader programs
  • Managed all aspects of product development and commercialization.

Advisory Team

Alan Coley B.Sc.

Pharm: Regulatory Officer

Alan Coley has more than 20 years of senior management experience in international Regulatory and Quality positions and has been successful in guiding first-in-class submissions with the FDA, Health Canada and regulators in Europe. Alan has also provided regulatory leadership to industry associations including Rx&D and MEDEC in various capacities over the years.

Jack Saladow

Clinical Development

Jack Saladow has over 32 years of sales, marketing, and strategic planning experience in the medical device industry. For the past 17 years he has consulted with medical device manufacturers ranging from small startups to large multi-billion dollar organizations. He is widely published on infusion therapy, and has spoken before major healthcare organizations and professional societies around the world.

Josh King

J.D.: Intellectual Property Law

Josh King’s areas of intellectual property practice include biotechnology, medical devices, photonics, mechanical devices, plant patents, trademarks, copyrights and intellectual property litigation. Josh received a B.A. in Biology from the University of Utah, and a Juris Doctor from Cornell Law School (Moot Court Board).

Kirk Olsen

Manufacturing Development

Kirk Olsen has over 25 year’s experience in medical device development. His educational background is in Electrical Engineering and Computer Science & Programming. He holds six patents; four for his development of bipolar electrosurgical instruments for sealing vessels. Kirk has led numerous teams in the development of IVD, Therapeutic and Monitoring Medical Devices.

Company News


Initial close completed. Yes Biotechnology is capitalized, working with Creation Technologies to develop its first medical device prototype.


Yes Biotechnology in negotiations with major US pediatric institution to run trials of its first device.